Rise And Shine
With A Turning
Point Franchise

Become An Owner Of An Award Winning Restaurant Concept

  • Store interior
  • Exterior
  • Food items/dishes laid out on a wooden table
  • Assorted food items laid out on a wooden chopping board
  • Eggs benedict dish with potatoes
  • Coffee being poured into a Turning Point cup which says "BE KIND"
  • Assorted food items laid out on a wooden table
$2,061,116 Average Unit Volume
for the Top Quartile in 2021* 25%
Average Cost of Goods Sold* 32%
Average Labor Cost* 3pm Close
A Better Work-Life Balance
Breakfast Breakfast
Bring A Daytime Restaurant
Franchise To Your Town
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An Elevated Take on
Breakfast, Brunch
and Lunch

An established leader in the fastest-growing segment of the restaurant industry, Turning Point has reimagined the daytime dining experience by offering creatively designed, seasonal options in a warm and inviting setting. With 20+ locations and over two decades of experience perfecting our craft, we’ve proven that we're built to last.

Unmatched Work-Life Balance

Our doors open bright and early at 7:30am and close at 3:00pm, allowing our franchisees and their employees to achieve a work-life balance that is unmatched. It’s time to love what you do and have more time for those you love.

A blonde boy eating some breakfast and smiling
A Smart And
Savory Investment
$695,000 - $1,195,000 Initial Investment Range
$1,500,000 Net Worth per restaurant to be developed
$500,000 Liquid Capital per restaurant to be developed
Turning Point Availalbe Territories
Experience A Full
Serving Of Benefits
  • Image for Creative and Fresh
    Creative and Fresh Exceptional ingredients and carefully crafted menu items that are made-to-order keep the most discerning of guests coming back for more.
  • Image for Decades-Long Loyalty
    Decades-Long Loyalty Since 1998, our guests and employees have been avid supporters of our brand. In it for the long haul, they share our vision and innate passion for savoring delicious meals and sharing meaningful moments.
  • Image for A Proven Business Model
    A Proven Business Model The Turning Point takes great pride in our proven track record. Since inception, we’ve never had to close a location and we intend to keep it that way.
  • Image for A Feel Good,<br> Eat Good Culture
    A Feel Good,
    Eat Good Culture     Our brand is family-oriented and community-focused. Our food and environment are all about providing comfort. We serve the finest breakfast, brunch, lunch and hospitality on a daily basis.
A Turning Point waitress standing with a food plate in her hand.
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Eating Up All The Praise

  • “Nowadays, it’s rare to find a quality brand you can trust. Turning Point is a proven concept that is executed in an extraordinary way,”

    Eric Brandow, Franchisee

  • "Such a nice place! The inside is so cozy and beautiful. Food and coffee are great and the people who work there are the best."

    Alexandra E., Customer

  • Great service. Amazing food. Love the seasonal menu, always something different.

    Jessica L., Customer

A Menu (and Daypart) That Never Goes Out of Style

Fads come and go, but the breakfast, brunch and lunch category is consistently stronger than ever. With fan favorites like the Wilbur Skillet, Avocado Smash Benny and OMG French Toast, we've mastered the delicate balance between classic and unique daytime dishes.

Food dish
Franchisee-Focused Training and Support

Turning Point has invested in support, technology and marketing to help franchisees operate their units efficiently and reach their full potential. From site selection to post-opening, our experienced team will be there every step of the way. More than a business, we are a family. We truly value our franchisees and team members, which is why we have such an impressive retention rate.

A metal basket of treats for tots
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Owning a Turning Point
Franchise is Just a Click Away